Exhibit featuring memorabilia related to NFL and tennis, with large black and white posters of Rafael Nadal and other athletes, display cases with helmets, shoes, and uniforms, and digital screens showing interviews or promotional content.

Netflix Upfront

Streaming Meets Scenic—Where Art and Tech Collide

  • Balancing Creative Vision and Technical Execution

    • Contracted by both a scenic fabrication company and the lead agency—each with different goals, budgets, and timelines.

    • Required aligning multiple stakeholders while keeping the artistic integrity of Netflix’s flagship event front and center.

    • Needed to navigate the high stakes of an event featuring the brand’s biggest shows—Stranger Things, Emily in Paris, Formula 1: Drive to Survive, Outer Banks, and more.

  • Collaboration Without Compromise

    • Built specialized teams for scenic construction, integrated lighting, and support across all departments—seamlessly bridging creative and technical needs.

    • Developed budget-friendly solutions without sacrificing quality or design—proving that you don’t have to break the bank to bring creative visions to life.

    • Created immersive vignettes highlighting Netflix’s biggest shows—giving fans and media a taste of the streaming giant’s magic.

    • Onsite reps coordinated closely with all parties—ensuring every schedule, crossover, and challenge was met head-on.

  • A Red-Carpet Ready Experience

    • Delivered a polished, memorable event that showcased Netflix’s shows with impact and style.

    • Saved clients time and money through efficient scheduling, labor allocation, and creative problem-solving.

    Strengthened Odeum’s reputation as the go-to partner for high-profile, high-pressure events—where scenic meets streaming in perfect harmony.